At the recent Glenmoor Gathering the car named Best in Show was a 1938 Horch (pronounced "hork). All I knew about this car was that it was German and reminded me of a Mercedes-Benz. I did some research and learned that Horch was part of the Auto Union combine (sort of a German General Motors) which included Audi, Wanderer, DKW and Horch. The Horch first appeared around 1902 but the company really hit its stride in the early 1930's when it became a member of Auto Union. They built some beautiful, fast automobiles in a variety of body styles. They were very impressive cars. The last Horch was built in 1939. In 1945 the company was nationalized and in 1956 brought out a new Horch but the car had to be renamed the Sachsenring since the sole rights to the Horch name, as well as Audi, DKW and Wanderer still belonged to Auto Union. Audi was reintroduced in 1965 and used the original Auto Union symbol, four interlocking rings. There can't be many Horch automobiles in this country.
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What the heck is a Horch?
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Horch was actually the name of the founder of Audi. In German Horch means 'to listen'. Augustus Horch started a car company and named it for himself. He left that company and started another, Audi. Audi means 'to listen' in Latin. Hence he used his own name again but in a different language. I two saw the Horch at Glenmoor and agreed that it was best in show however I may be biased since we are the oldest Audi dealer in Ohio and one of the oldest in the entire US. Even back then as today Horch/Audi interiors are considered the finast in the industry.
@Pat: I have always loved the interiors of my Audi's and I've always gotten great service from your staff at Cascade.
The best cars have the best history. Thanks for the background!